Ira Adriati
The community on Liukang Island Loe has a weaving tradition carried out by the people woman. The tradition is increasingly lost because the old work process on the one hand, on the other hand the high selling value is only bought by foreign tourists. These conditions make women switch to shellfish crafts that are easier and quickly sold even with prices that are not as high as woven fabric. The situation was very concerned because the ENENUN tradition would be increasingly lost, but in reality the community needed a solution. Therefore, service activities to the community aim to diversify products from woven fabrics that can be purchased at cheaper prices but are needed by the community, especially the middle class of the local tourists, and provide training to market their products online. Through Kemkapuan uses the Canva application to make posters in promoting their products. The community does not have the knowledge of design diversification and does not have Creativity in developing their products. Their product type using scallops is exactly equally in accordance with the training material obtained by the group leader in Situbondo. In terms of marketing they only rely on the weekend market which is Saturday Sunday around Tanjung Bira Beach or 30 minutes crossing by boat. Don't have knowledge to sell online. The community on Liukang Island Loe has a weaving tradition carried out by the people woman. The tradition is increasingly lost because the old work process on the one hand, on the other hand the high selling value is only bought by foreign tourists. These conditions make women switch to shellfish crafts that are easier and quickly sold even with prices that are not as high as woven fabric. The situation was very concerned because the ENENUN tradition would be increasingly lost, but in reality the community needed a solution. Therefore, service activities to the community aim to diversify products from woven fabrics that can be purchased at cheaper prices but are needed by the community, especially the middle class of the local tourists, and provide training to market their products online. Through Kemkapuan uses the Canva application to make posters in promoting their products. The community does not have the knowledge of design diversification and has no creativity in the development of their products. Their product type using scallops is exactly equally in accordance with the training material obtained by the group leader in Situbondo. In terms of marketing they only rely on the weekend market which is Saturday Sunday around Tanjung Bira Beach or 30 minutes crossing by boat. Don't have knowledge to sell online.
Application of Writing, Implementation of Social Care Activities in the form of education / counseling / mentoring, pioneering business groups and SME development
The community on the island of Liukang Loe has a weaving tradition carried out by women. The tradition is increasingly lost because the old work process on the one hand, on the other hand the high selling value is only bought by foreign tourists. These conditions make women switch to shellfish crafts that are easier and quickly sold even with prices that are not as high as woven fabric.